Investing In Television Market Report 2018 3rd Edition
Investing In Television Market Report 3rd Edition Now Available
Investing In Radio® 2018 Market Report 3rd Edition
Investing In Radio Market Report 3rd Edition Now Available
Investing In Radio® 2018 Market Report 2nd Edition
Investing In Radio Market Report 2nd Edition Now Available
Investing In Television Market Report 2018 2nd Edition
Investing In Television Market Report 2nd Edition Now Available
Advanced TV and Innovation in Local Television
In this latest installment on Advanced TV, get an mid-year update on the continued innovation and adoption of advanced TV solutions in the report, Advanced TV and Innovation in Local Television. Dig into the current marketplace trends and get informed views…
Local as a Service: National Brands, Local Activation Report Series
The rise of local marketing automation, aka, "through channel marketing automation,” has reshaped the ecosystem for brands, agencies, local affiliates, and both digital and traditional media. BIA uses the label "Local as a Service" (LaaS) to designate companies that exist…
Investing In Television Ownership Report 2018
Investing In Television Ownership Report Now Available
LOCAL TV AND LOCATION: How Targeted Mobile Intelligence Creates High Impact Campaigns
Multiple platform content is a huge advantage to consumers, yet it’s made targeting and reaching consumers problematic for marketers. While consumers find it relatively easy to view their preferred content across platforms, marketers are still planning and activating their media…