This BIA/Kelsey Industry Watch report is no longer available. A new 2018 forecast for local mobile and local social advertising revenue is available in the new report: 2018 U.S. Local Advertising Forecast: Mobile and Social.
Chief marketing officers struggle with the definition of local markets because existing tools focus on the location of markets rather than the changing location of customer engagements. Because of the scope of their work, senior brand managers often spend millions…
The smartphone era has vaulted the importance of phone calls as high-value, high-intent lead sources for business - an opportunity termed "call commerce." Just ask Facebook, Google, and other tech giants that continue to put voice calls at the center of their consumer experiences and…
This sponsored report was commissioned by Advice Local as is available for complimentary download
This sponsored report was commissioned by Boostability as is available for complimentary download
This sponsored report was commissioned by Acquisio as is available for complimentary download
This sponsored report was commissioned by Manta and is available for complimentary download
This sponsored report was commissioned by Tiger Pistol as is available for complimentary download
Download our free guide on why the local advertising and marketing industry must and can enable stronger foundational standards to successfully transition to data-driven planning. There's a dramatic shift underfoot for media companies, advertisers, agencies. Incredible technology advancements are driving…
This sponsored report was commissioned by Vendasta as is available for complimentary download