BIA/Kelsey Report on Loyalty and Transaction Marketing Explores Investment, Revenue Streams, Competition and Merchant Adoption
Highlights will be presented at ‘Leading in Local: The National Impact,’ March 18-20, in Boston CHANTILLY, Va. (Feb. 27, 2013) – According to a new report by BIA/Kelsey, investors have poured more than $222 million into the loyalty and transaction…